El Gallo Brand Guide

Please do not:

1. Change the logo’s orientation
2. Add extraneous effects to the logo. This includes but is not limited to: bevel and emboss, lighting effects and drop shadows
3. Place the logo on busy photography
4. Change the logo colors
5. Attempt to recreate the logo
6. Scale the logo disproportionally
7. Make alterations, additions or substitutions to the words and/or colors contained in the logo